#content-holder .thumb .thumb-inner .thumb-hover {background-color: rgba(0, 0, 0, 0);background-size: auto;background-position: 0% 0%;background-repeat: no-repeat;}#content-holder .thumb .thumb-hover-meta { padding: 2.22rem; }#content-holder .thumb .thumb-hover-meta .title { color: #ffffff; font-size: 1.33rem; text-transform: none; }#content-holder .thumb .thumb-hover-meta .category { color: #999999; font-size: 1rem; text-transform: none; }#content-holder .thumb video { opacity: 1; }

JLR LAUNCH CAMPAIGN

Introducing Ride Jetson’s latest product campaign inspired by Stranger Things! From art directing the photoshoot to crafting a visual identity that pays homage to the show’s distinctive retro-futuristic vibe, every element of this campaign embraces the essence of the show while reinforcing the light-up feature.

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Launch Email

The email design takes the visual cue from the movie poster to bring our Stranger Things inpiration to life.

Social Assets

The social assets draw inspiration from the vibrant light-up feature of the bike. The neon border grabs the users attention while hinting at the illuminating magic of our product. 

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